Coming up with new ideas for a new blog series for your business can be daunting. Maybe you’re having a little writer’s block, or perhaps you just need a shot in the arm to get creative and meet that deadline. Whatever the circumstances, we’ve all been there. Blank page on your laptop and a looming deadline? Don’t sweat it.
You don’t have to start from scratch, and you don’t have to do it alone. We’ve assembled five tools to come up with new ideas for your business’ blog. Let’s go!
Google Trends is a free tool that lets you explore the popularity of search terms over time. It can be used to identify trending topics in your industry or gain insights into what people are searching for on Google and how those interests change over time.
With Google Trends, you can do several blog idea-generating things like compare the popularity of different search terms, explore search-term or -phrase related queries and see which regions or languages are most interested in a particular topic. Overall, Google Trends is a helpful tool for businesses looking to understand their audience’s interests and what topics are popular with them as well as an effective aid to create content ideas for your blog.
HubSpot Blog Idea Generator is another free tool that helps to generate ideas for your business’ blog. By entering just a few keywords related to your business or desired topic, the tool produces a full list of potential blog post titles—perfect for getting a little inspo when you’re struggling.
First, pick up to five nouns that are related to your business or industry, such as marketing, communications, content and the like. Or you can start with your industry such as telecommunications, mobile, wireless, etc. This snazzy little generator will create a whole month’s worth of blog post ideas based on those keywords. Then, simply refine the ideas or use them as a springboard for your next blog post.
ChatGPT. We love ChatGPT at Highforge. And as the AI-generated content tool surges in popularity, we bet you will too. It’s a simple, plain language prompter where you can ask virtually anything. While the results are somewhat formulaic, newer versions are getting better and better as the tool improves and integrates more current web data. We like it as a blog idea generator and even a first draft generator. But as with any tool, you should always independently verify ChatGPT results with trusted sources. Beware also of unanticipated plagiarization, which can occur with a direct copy and paste. But no good marketer would do that, right? Right.
AlsoAsked.com is a great new tool that will help you effectively and efficiently come up with new ideas for your blog, no matter what your business. It aggregates, organizes and displays “people also ask” data, which you may recognize from when you perform a query on Google and see a list of related questions and answers for which people have also searched. AlsoAsked.com can also generate current long tail keywords associated with your blog post so you can optimize as you go. Brilliant!
What’s super cool and captured our attention at Highforge is that you can interact with the site’s data and map the connections between topics. You can also export the data to image graphs or a CSV format to integrate with other tools.
Alsoasked.com is the only tool that provides real-time “people also ask” data, which gives the best insight into the questions search users want answered right now. And its results are refreshed on an hourly basis, which no other tool can match at this time.
Feedly is a news aggregator that allows you to subscribe to RSS feeds from a variety of sources with a clean, intuitive interface that makes it easy to browse and discover new content. When you subscribe to feeds related to your industry, you can stay current on the latest news and trends—and find inspiration for new blog post ideas for your business.
See, there really is no need to despair or go it alone. Content generating tools are everywhere, many are free and they’re getting better by the minute. Next time you’re faced with a blank page and little inspiration, try one of these top five tools to come up with new ideas for your business’ blog. Happy writing!